That is, what is the single focus, single promise that the web site must deliver (I.e. great customer service, ability to purchase products, showcase exceptional portfolio work, collect donations, etc.).
What types of people do you want to visit your site, and what types of people that will buy your product or interact with you online? Please include specifics such as age, gender, occupation and/or online behavior.
Fore each competitor, please provide a description and list its website. Feel free to also email these details to hello@sarahjaneandco.com, if easier.
I.e. Innovative, eco-friendly, froward-thinking, traditional?
I.e. create awareness for my brand, generate online sales, sell tickets and registration for online or in-person events, build an online community, showcase our portfolio, build a repository for resources and materials.
Please provide examples or links to examples, if possible.
For instance, do you like the color scheme, the fonts or the layout? Please try to be as specific as possible.
i.e. updatable team bios, interactive image galleries, contact form to submit legal-case details etc.
Feel free to email over a separate document with details, if needed.
Feel free to include any rough ideas you would like us to look at or incorporate into your logo. You may also email hello@sarahjaneandco.com any sketches you have, if applicable. Feel free to also include links to any other sites or logos you love (or dislike) for inspiration!